Peavey Logo Change ?

James Stewart Jr · Post by **James Stewart Jr** » 19 Jul 2004 10:03 pm

With all the talk regarding the Peavey logo --This came to my mind and wonder if anyone can provide me an answer to satisfy my curiousity.
When the Nashville 1000 first came out the logo was a red triangle with the word "Peavey" spelled in block like letters.
Now I notice the "Original" Peavey lightening logo is being used.
Can someone provide me as to the reason for the change.
Frankly --I love the "old" lightening logo.
Thanks - James,Jr.

------------------
1975 Sho~Bud Pro III Custom (8-7)
1981 Peavey Session 500

James Stewart Jr · Post by **James Stewart Jr** » 20 Jul 2004 9:47 pm

Mike Brown · Post by **Mike Brown** » 21 Jul 2004 10:22 am

James, so did Hartley Peavey. Should I explain more?

Thanks for inquiring and for your support.

Mike Brown
Peavey Electronics Corporation

James Stewart Jr · Post by **James Stewart Jr** » 21 Jul 2004 10:07 pm

Thanks Mike ! James

Jack Francis · Post by **Jack Francis** » 22 Jul 2004 4:45 am

Beauty is in the eyes of the beholder.
I am in the graphic arts biz and am very picky about logos. I am certainly not any more of an "EXPERT" than anyone else....but some logos are are just not pleasing to my
eye.
My Nashville 400 is without a logo..and it is a vast improvement.....but the old Evans
amp that I had also had the logo removed, my Rus-Ler is also without a logo.
So I am an equal opportunity logo critic.
(But Peavey's is the worst of the lot, IMHO)

Tim Whitlock · Post by **Tim Whitlock** » 28 Jul 2004 5:12 am

I have been critical of the Peavey logo in the past. I still contend that Hartley doodled it on his notebook during third period study hall.

Out of consideration for Mike Brown's incomparable service to the members of this forum and the steel guitar community, I will refrain from any further comments on the logo. It's beyond his control, and besides, two screws and it's off!

Mike Brown · Post by **Mike Brown** » 28 Jul 2004 5:35 am

Guess what? Hartly did design the logo during his high school/college years and the first one was made out of a piece of aluminum. But it is recognizable from even a far distance away.

Tim Whitlock · Post by **Tim Whitlock** » 28 Jul 2004 6:57 am

Aha!

Doug Earnest · Post by **Doug Earnest** » 28 Jul 2004 10:14 am

I think Hartley got it right the first time.

Mike Brown · Post by **Mike Brown** » 28 Jul 2004 6:55 pm

Imagine this...........
You begin building amps upstairs at your Dad's music store during your teen years. Your amp designs start catching on with area musicians and you get more and more requests for them. So, you start "doodling" with a logo on your school notebook and slowly the logo generates interests by musicians further and further away from your shop. Is it time to change the logo design at that time? I don't think that anyone would say "yes" to this at this point. Keep in mind that this was the mid 1960's and there was no internet, only word of mouth and a smalltown newspaper, ie; the Meridian Star.

To make a long story short, if Hartley hadn't driven all over the South selling his amps to the few music dealers at that time, he probably wouldn't be in business today. I don't think that the logo was even considered at that time. The focus was on product value and not being forced to purchase X amount of product from the "big boys" that the small dealers probably couldn't afford anyway. I've been around Hartley enough to know that being different is one of the keys to Peavey success.

Now that you know, can we close this logo thing and get on with new and more innovative product developement? You'll always get the honest truth as I know it about Peavey Electronics.

Dave Ristrim · Post by **Dave Ristrim** » 28 Jul 2004 8:48 pm

I always thought the Peavey "lightning bolt" logo made sense, because if you look at it closely, it is made up of actual peaveys. I think a peavey is/was a lever to lift railroad rails. Shaped kinda like a bar with a bent end. Take a look at the logo and see if that makes any sense. It's late and maybe I'm just losing my mind.
Dave